If you're reading the back of your protein bar, you've probably noticed that almost every brand uses a different sweetener. Some use maltitol or sorbitol. Others use stevia. A smaller number use monk fruit. They all claim to be healthier than sugar. But the reality is these three categories of sweeteners behave very differently in your body.
This guide breaks down each one based on what the published research actually shows. Not marketing claims. Not ingredient trends. The science.
Sugar Alcohols: The Industry Standard
Sugar alcohols are the most common sweeteners in protein bars and sugar-free snacks. The ones you'll see most often are maltitol, sorbitol, erythritol, and xylitol. They're popular with manufacturers because they're inexpensive, widely available, and allow products to carry a "sugar-free" label.
From a glycemic perspective, sugar alcohols vary significantly. Erythritol has a glycemic index of effectively zero. Sorbitol sits around 9. Xylitol is at 12. But maltitol syrup, which is the most commonly used sugar alcohol in protein bars, has a glycemic index of 52. For context, table sugar sits at 65. So a product sweetened with maltitol syrup is not far from regular sugar in terms of blood glucose impact, despite being labelled "sugar-free."
The digestive side is where the bigger issue sits. Sugar alcohols are classified as polyols under the FODMAP framework. With the exception of erythritol, most of them are poorly absorbed in the small intestine. The unabsorbed portion reaches the large intestine where gut bacteria ferment it, producing gas. They're also osmotic, meaning they pull water into the intestine. The result is bloating, cramping, and in higher doses, diarrhea. This is well documented across multiple studies and is the primary reason many people experience digestive discomfort after eating protein bars.
Erythritol deserves a separate mention because it behaves differently from the other sugar alcohols. Around 90% of it is absorbed in the small intestine and excreted unchanged through urine, which means it causes significantly less fermentation and digestive distress. However, recent research published in Nature Medicine has linked erythritol consumption to increased platelet reactivity and thrombosis risk, which has introduced a new concern around cardiovascular health that researchers are continuing to investigate.
Stevia: The Natural Alternative with a Catch
Stevia is extracted from the leaves of the Stevia rebaudiana plant, which has been used for centuries in South America. The sweet compounds are steviol glycosides, with Rebaudioside A (Reb A) being the most commonly used in commercial products. Reb A is approximately 250 to 400 times sweeter than sucrose.
From a metabolic standpoint, stevia performs well. It has zero calories, zero glycemic impact, and published research suggests it does not raise blood sugar or insulin levels. The FDA classifies high-purity steviol glycosides as Generally Recognised as Safe (GRAS).
The challenge with stevia is taste. Reb A activates both sweet and bitter taste receptors on the tongue, producing a characteristic bitter, metallic, or licorice-like aftertaste that many consumers find unpleasant.
This bitter aftertaste has been confirmed in multiple peer-reviewed sensory studies. Research from Wageningen University demonstrated that Reb A directly activates bitter taste receptors TAS2R4 and TAS2R14, which explains why the aftertaste is a physiological response, not simply a matter of personal preference. Some people are more sensitive to it than others, but the effect is consistent across controlled studies.
Newer steviol glycosides like Reb D and Reb M have been developed specifically to address this bitterness. They show improved taste profiles in sensory testing, but they're significantly more expensive and not yet widely used in protein bars or sports nutrition products.
Some consumers also report mild digestive issues with stevia, including bloating and nausea, though these effects are less common and less severe than those associated with sugar alcohols.
Monk Fruit: The Newest Option
Monk fruit, also known as luo han guo or Siraitia grosvenorii, is a small fruit native to southern China that has been used in traditional medicine for centuries. The sweet compounds are mogrosides, with mogroside V being the primary active ingredient. Mogroside V is approximately 250 times sweeter than sucrose.
Like stevia, monk fruit extract has zero calories and zero glycemic impact. It does not raise blood sugar or insulin levels. The FDA classifies it as GRAS. In 2024, the European Food Safety Authority (EFSA) also issued a positive safety opinion on a specific aqueous extract of monk fruit, authorising its use in food products across the EU.
The critical difference between monk fruit and stevia is taste. Monk fruit does not activate bitter taste receptors the way Reb A does. Sensory research consistently describes monk fruit's sweetness profile as cleaner and more sugar-like, without the lingering bitter or metallic aftertaste associated with stevia.
The critical difference between monk fruit and sugar alcohols is digestion. Mogrosides are not fermented by gut bacteria. They don't draw water into the intestine. They pass through the digestive system without causing bloating, gas, or cramping. For athletes and active individuals who are consuming protein bars regularly, this is a meaningful distinction.
A 2025 systematic review published in the journal Nutrients, which synthesized findings from multiple randomized controlled trials, found that monk fruit extract may help reduce postprandial glucose levels by 10 to 18% and insulin responses by 12 to 22%. The same review noted reductions in inflammatory cytokines IL-6 and TNF-alpha after monk fruit consumption, suggesting potential anti-inflammatory benefits beyond its role as a sweetener. This research is still emerging and should be interpreted with appropriate caution, but the early findings are encouraging.
The main reason monk fruit isn't more widely used is cost. The global monk fruit sweetener market is growing rapidly but it remains significantly more expensive than both sugar alcohols and stevia. Most protein bar manufacturers choose cheaper alternatives because it protects their margins.
COMPARISON
|
|
SUGAR ALCOHOLS |
STEVIA |
MONK FRUIT |
|
Calories |
0.2 to 2.7 per gram (varies by type) |
Zero |
Zero |
|
Glycemic Index |
0 (erythritol) to 52 (maltitol syrup) |
0 |
0 |
|
Gut Impact |
Bloating, gas, diarrhea (FODMAP polyols) |
Mild in some individuals |
None reported |
|
Taste |
Similar to sugar. No aftertaste. |
Sweet with bitter or metallic aftertaste |
Clean sweetness. No bitter aftertaste. |
|
FODMAP Status |
High FODMAP (except erythritol) |
Not a FODMAP |
Not a FODMAP |
|
FDA Status |
GRAS |
GRAS (high purity) |
GRAS |
|
Cost |
Low |
Moderate |
High |
|
Emerging Concerns |
Erythritol linked to thrombosis risk (Nature Medicine) |
Bitter receptor activation well documented |
Limited long-term data. Research ongoing. |
Why This Matters for Athletes
If you're training regularly and consuming protein bars as part of your nutrition routine, the sweetener in that bar matters. You're eating it consistently, often daily, sometimes twice daily. The cumulative effect of the sweetener you're consuming adds up.
Sugar alcohols can compromise your digestion and your training. Bloating and cramping before or during a session is not just uncomfortable, it affects performance. Maltitol's glycemic index of 52 means your "sugar-free" bar is still producing a meaningful blood sugar response, which matters if you're managing energy levels around training.
Stevia is metabolically clean but the bitter aftertaste affects compliance. If the bar doesn't taste good, you won't eat it consistently. And consistency is the foundation of any nutrition strategy.
Monk fruit gives you zero calories, zero glycemic impact, zero gut disruption, and a clean taste profile. The trade-off is that it costs more to manufacture with. That's a trade-off the brand absorbs, not you.
What We Chose for The Volk Bar
When we formulated The Volk Bar with Alexander Volkanovski, the sweetener decision was one of the first we made. Zero sugar alcohols. No maltitol, no sorbitol, no erythritol. We chose monk fruit because it delivered the sweetness profile we wanted without any of the digestive, glycemic, or taste compromises.
We also chose not to use stevia, despite it being cheaper than monk fruit. The bitter aftertaste didn't meet our taste standard and we weren't willing to blend it with other sweeteners to mask the bitterness. Clean label means making hard choices, not finding workarounds.
The Volk Bar delivers 17.5g of complete protein, 5.1g of prebiotic fibre from tapioca, and is sweetened exclusively with monk fruit. No sugar alcohols. No stevia blends. No aftertaste. No bloating. Just clean nutrition that tastes the way a protein bar should.
Check the label. That's all we ask.